Nyx Tapped as Andrometa’s Strategic Advisor, Bringing Game-Changing Expertise to its Growth Strategy

Key Points:

• Marketing Innovator: Nyx, a globally recognized brand architect, joins Andrometa with over a decade of experience in crafting digital strategies for leading brands like Nike, Samsung, and Lucas Arts.
• Web3 and Blockchain Specialist: Nyx is a trailblazer in the Web3 space, having led marketing teams for major blockchain projects and collaborations with brands such as Nikeland, Playboy, and Wax.io.
• Strategic Leadership in Brand Development: Her expertise in Account-Based Marketing (ABM), neuro-marketing, and founder-led storytelling will drive Andrometa’s growth and positioning as a leader in the Web3 entertainment ecosystem.

October 22, 2024 — Andrometa, a next-generation Web3 entertainment platform, is excited to announce that Nyx has joined its advisory board. Nyx brings a wealth of marketing expertise to Andrometa, having spearheaded digital strategies for iconic global brands such as Nike, Samsung, and Lucas Arts. Her influence in culture crafting, brand development, and neuro-marketing will strengthen Andrometa’s presence and engagement in both the Web3 space and the broader entertainment market.

Nyx is renowned for her ability to connect people and ideas, fostering collaborative relationships that drive innovation and success. Throughout her career, she has worked with industry giants to develop strategic marketing campaigns that resonate across diverse platforms. Nyx’s experience in bridging traditional and Web3 brand messaging makes her an invaluable asset as Andrometa continues to expand its reach.

“Nyx’s ability to connect people and craft strategic visions is second to none,” said Wellium, Studio Director and COO of Andrometa. “Her expertise in weaving together dynamic marketing strategies with cutting-edge Web3 technology is truly remarkable. She has an innate ability to unite teams, projects, and visions, creating a synergy that drives exponential growth. With her leadership, we’re confident Andrometa will reach new heights in community building and global brand development.”

Nyx has a proven track record of driving growth and innovation. At ConfigureTek, she boosted social media engagement by an astounding 782% in just one month. During her time at NeoLaunch, she was instrumental in securing accelerator deals that significantly exceeded prior agreements in value. Her ability to lead impactful marketing campaigns and foster partnerships with over 100 influencers and brands has cemented her reputation as a key strategist in the blockchain space.

About Andrometa

Andrometa is the first social gaming platform to seamlessly blend immersive gaming with VTubing, enabling users to not only play as their avatars but also create live or recorded, anonymous video content. The platform’s proprietary 3D model standard, combined with cutting-edge AI tracking technology, reduces VTuber setup costs by 95%, unlocking new possibilities for players to fully embody their unique, on-chain tokenized 3D avatars. This innovation enhances gameplay, turning players into creators across multiple games, and pushes the boundaries of interactive entertainment, driving the future of player-avatar interaction in the Web3 space.

For more information, visit www.andrometa.gg.